Reputation Academy
    03

    Strategy Playbooks

    The tactics that separate good businesses from great ones.

    Playbooks turn intent into throughput: the same weekly rhythm beats heroic one-off pushes. Use these patterns with your real traffic and staffing constraints.

    How to get 100 reviews in 30 days

    Work backwards from your foot traffic. Set a daily scan + request target per shift, script the ask in one sentence, and celebrate leaderboards publicly.

    Quality still matters - never buy reviews or filter only happy customers to Google. Volume plus honesty is the sustainable path.

    The perfect in-store review script

    Keep it under ten seconds: "If you have ninety seconds, we would love your honest feedback - the QR on your table goes straight to Google." Train managers to model it weekly.

    Avoid begging for five stars; ask for honesty and make the QR impossible to miss.

    How to recover from a bad review

    Acknowledge fast, move detailed resolution offline, and fix the root cause publicly where it helps future readers. AI drafts save time but should still sound human.

    Follow up internally so the same failure mode does not repeat next weekend.

    How to increase your rating from 4.2 to 4.8

    Ratings move when recent reviews skew positive at volume - not from one lucky week. Aim for steady positive inflow and clean operations; the math follows.

    Expect weeks to months depending on current volume and category norms.

    Daily reputation growth routine

    Morning: check new reviews and pending replies. Midday: spot-check QR placements. Weekly: review conversion by location and coach the bottom quartile.

    Small loops beat quarterly reputation "projects" that never stick.